Unitalen Attorney Invited for IPR Lecture by Buyun Shoesole Ltd

December 11, 2004
Unitalen Attorney Invited for IPR Lecture by Buyun Shoesole Ltd<br /> On December 10 Mr Bradley Yu, Chairman of the Board of Partners of Unitalen Attorneys at Law and Unitalen attorney Ms Yali Qi were invited by Buyun Shoesole Ltd of Xinxiang City, Henan Province, to deliver a lecture on intellectual property.

Mr Bradley Yu elaborated on the history of trademarks, the process of establishment of IPR strategies and achievement of competitiveness by domestic and foreign enterprises. Ms Yali Qi explained in detail the setting up of trademark strategies and the specific means to protect trademarks. The two experts offered a viable approach for the trademark protection work in Buyun Company.

More than 30 people, including the BOD Chairman, the General Manager and department managers, attended the lecture with high interest. Through face-to-face discussions with the guest IPR experts, the attendants acquired a new understanding and knowledge of IPR protection.

Since its very establishment, China’s largest IPR service structure Unitalen has been actively performing on IPR protection by organizing a series of lectures to raise enterprises IPR awareness.

　

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